Educational Consulting

10 Questions to Ask Before Hiring a College Counselor

Maybe you are the parent of an eighth grader wanting to get a jump on high school course selection, or a junior family at the end of your rope with the mounting application stress at home. Wherever you are in the process, you’ve decided that you need some help, and you’re pretty sure that you’re ready to start working with an educational consultant.

It’s not just the college search that can feel overwhelming - the search for the right educational consultant (or college counselor) can be overwhelming too! Educational consulting is a field with a notoriously low barrier to entry, so how do you know if the consultant you’re considering has the knowledge and experience to support you and your family? 

The answer is - do your research and have a conversation! Take the time to make sure you are working with a consultant who can help with YOUR specific goals. To get you started, we’ve compiled some questions to ask before you hire someone to work with you on your college search.

Questions to Ask

  1. Who in your office will be reading and reviewing my child’s college applications? Does that person have previous experience working in an admissions office? Does that person have previous experience working in a high school counseling office?

  2. Who in your office will be reading and reviewing my child’s essays? Will more than one person review the essays, to get a variety of perspectives on the work? Does someone perform a final proofread of everything?

  3. What do you believe is an appropriate level of parent involvement? Will you share my child’s essays and applications with me if I ask to see them? What if my child and I disagree on important matters, such as college choices or quitting a major activity - whose side will you take?

  4. How will you help keep my student on track in implementing your college admissions strategy?

  5. Do you advertise your services? How do you typically connect with prospective clients?

  6. How many students do you work with each year?

  7. What services are included in my package? Do I have options to make sure the services will help with my family’s specific needs?

  8. What services are NOT included in my package? What will I be responsible for at home with my student?

  9. What are your hours? How long will I have to wait for an appointment? 

  10. What kind of experience do you have with students like mine? What if I need to pivot or my family’s goals change during the process? Is your experience broad enough to accommodate this or do you only work with students in a particular niche?

A few thoughts

You will notice that some of these answers are relatively straightforward, with clear “right” and “wrong” answers. For example, it’s extremely important to retain a consultant who has professional experience working in an admissions office. Nearly everyone in our field would agree with this… unless they don’t have the right experience :)

On the other hand, most answers relate to individual family preferences, and what is right for one family will not be right for another. For example, one area where our views actually differ from a lot of other consultants has to do with final decision-making power. While we do our best to make the process as student-centered as possible, we feel that parents, not students, should be the final decision-makers in the event of a disagreement.

So while we would not hesitate to let parents know privately if we believe they are making a mistake, we would maintain a neutral position in front of the student and would never contradict their parents. We also tell students off the bat that there should be no expectation of privacy between us and their parents; if their parents want to read their college essays, we will make those available. Other consultants believe that this approach would be completely inappropriate, and that these decisions should be left up to the students.

Again, there’s no right answer, but it’s important to make sure the person you hire has views that align with your own.

FUN FACT

You may have noticed that we use the titles “educational consultant” and “college counselor” interchangeably. An “educational consultant” is a broader term that encompasses a wide variety of professionals helping to support families and organizations with issues related to education. On the other hand, college (and graduate school) counseling is our particular specialty. Either term is correct - you pick!

If you’d like to talk with us about whether we’d be a good match, don’t be afraid to reach out! We also make sure that many of these answers are visible on our website, and pride ourselves in our transparency:

Introducing: Our Pro Bono Program!

A few weeks ago, we announced our pro bono program in partnership with the Fieldstone Foundation. We are so excited to be able to serve more students through this program, and we wanted to take some time today to tell you more about our new project and answer your questions!


What is the Pro Bono program?

As you know if you are a client or regular reader of the blog, we at DC College Counseling specialize in helping students who need one-on-one assistance with the college process. However, there are many students out there who need some extra support, but don’t have the ability to pay. While we love helping students, we know that there are ongoing issues of equity in educational consulting and in the college process as a whole. We are so excited to be able to help in a small way by providing one-on-one college counseling services to economically disadvantaged students, completely free of charge for the student and family!

What is the Fieldstone Foundation?

The reason that we are able to make this happen! One of our favorite clients and an active FCPS parent, Heather Hawa, founded the Fieldstone Foundation and is providing generous support that will allow us to do this work without passing on any of the costs to the student. In Heather’s own words: 

“I AM SO INSPIRED BY THE SERVICES DC COLLEGE COUNSELING HAS PROVIDED MY FAMILY. I AM A FIRST GENERATION COLLEGE GRAD SO I APPRECIATE THE VALUE OF A COLLEGE DEGREE. I WANT TO MAKE THE SAME SUCCESS POSSIBLE FOR THE NEXT GENERATION OF COLLEGE STUDENTS.”

Who is eligible?

Students who are enrolled in grades 10, 11, or 12 for the 2021-2022 academic year who reside in Fairfax County and receive free or reduced price lunch at school are eligible to apply. 

We hope that students who are interested in this program are eager to maximize their application strategy and demonstrate their commitment and desire to succeed in the college process and beyond.

How are students selected for the program?

Students interested in the pro bono program can fill out our application. If we receive more applications from students than we have spots in the program, we’ll evaluate them based on their essays, passion, and determination when it comes to being successful in the college process. 

We will review applications on a rolling basis, so apply as soon as possible! In order to ensure that we can provide dedicated time and assistance to each student, we will not accept applications once all slots are filled.

Are pro bono students treated differently from full-pay students?

No! While pro Bono students will have a different package that provides a more standardized set of services and meetings, they will receive access to all of the resources that we use with our full-pay students. These include a customized college plan through College Kickstart, a paid subscription to the Wow Writing Workshop college essay curriculum, access to weekly drop-in hours for ongoing assistance, and reminders and support to keep track of tasks and provide accountability, as well as strategy sessions and meetings with our essay coaches. 

If there are any needs that we are not able to meet, we can provide recommendations and referrals to other resources, such as College Access Fairfax.

What can I do to help?

Spread the word! We are currently accepting applications for our first class of pro bono students, so if you know anyone who may be interested (or want to pass on the opportunity to your own school counselor), please let them know and send them to our website: http://www.dccollegecounseling.com/probono.

How can I learn more about the program?

If you can’t find the information that you need on our website or in this post, email Shannon or give us a call at (703) 66-ADMIT ((703) 662-3648).

A Day in the Life, Part II

Shannon is joining us again today to share her perspective from a day in the life here at DC College Counseling - truly, there is never a dull moment!


If you have been following us for a while, you may recall Colleen’s blog post a couple of years ago giving a glimpse into a day in the life of our office! Today, I wanted to share my version of a behind-the-scenes look at how we do things here at DC College Counseling.


7:00 am -

My alarm goes off. The first thing I do is check my email, to make sure there is nothing urgent to address. Thankfully, no crisis today! One of my favorite things about working at DC College Counseling is the later start time, because I am able to get through my morning routine. Every morning, I meditate, do some yoga, and get my workout in - this is really such important time for me. 

As I have breakfast, I check some email and send off a couple of quick responses. I also log into our project management system, Asana, to see my tasks for the day and start to create a plan of action. While I try to keep some balance in my work life, I usually can’t resist getting a head start by completing a couple of quick tasks in the morning. It makes me feel that much more prepared for my day.

10:00 am -



11:30 am -

Head to the office. We need to be available after school to meet with students, so my day in the office doesn’t start until noon on Mondays and Tuesdays. I’m a podcast junkie, so my 15-minute commute is the perfect time to catch up on the news with The Daily or get a glimpse into the world of owning a small business (considering that I work at one!) with Stacking Your Team - check out this episode featuring Colleen!  

 
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11:45 am -

Arrive at the office. Honestly, no matter how hectic my day is about to be, I always get a little wave of calm from walking into our office - it’s just so beautiful! The first time I came in, I was thrilled to see William & Mary represented on our wall. Colleen is already busy meeting with a client, so I’ll have to check in with her later. On days like today, both of us have so many meetings it is hard to find a spare minute!

 
 

12:00 pm -

I’m starting the day by adding content to our monthly newsletters, so that our current clients can get some important information from us and our prospective clients can learn more about our process. I am especially excited to spotlight some of our college profiles for our Class of 2022 and 2023 students. I’ve been working hard to build up our profiles library for our clients. Get a sneak peek of this month’s featured school, the University of Richmond.

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12:30 pm -

In my first meeting of the day, I’m working with one of our clients who is applying for an MBA program. I really enjoy working with our graduate school and transfer applicants, so I’m excited to get into another MBA application.

Colleen and I are both vaccinated, so we don’t have to wear masks in the office anymore when it’s just the two of us here! The rest of our team has not been vaccinated yet and are still fully remote.

Colleen and I are both vaccinated, so we don’t have to wear masks in the office anymore when it’s just the two of us here! The rest of our team has not been vaccinated yet and are still fully remote.

1:30 pm -

Jumping out of Meeting #1 and straight into Meeting #2! Another current college student looking at graduate programs.

2:30 pm

Quick break for lunch. On a nice day, I love to order from Zoe’s Kitchen - so close to our office, and it is great to get outside for a little walk in the middle of the afternoon :)

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2:45 pm -

Fire off some more emails and reminders to current clients.

3:00 pm -

Back to my meetings - a couple of brainstorming sessions with Class of 2022 students. I prep for each meeting by looking at their college preferences, so I can come prepared with some good matches to add to the list. I love this part of the process, and it really helps me get to know all of our clients as we start to build their college lists. 

6:00 pm -

Wrap up meetings for the day - phew! Double-check that all of my detailed recap emails have gone out to each student, and they have all the information they need to complete their action items. Reward myself by raiding the candy jar - one of the best DC College Counseling perks!

I swear there’s some chocolate at the bottom somewhere!

I swear there’s some chocolate at the bottom somewhere!

6:05 pm -

Update our Summer Opportunities Database with some new opportunities that have come in throughout the day, and add in some others that I found interesting.

Colleen finishing up some last emails before heading out - we try to stagger our schedules to offer more availability to our clients!

Colleen finishing up some last emails before heading out - we try to stagger our schedules to offer more availability to our clients!

6:15 pm -

Record some instructional videos that we can add to the website to help our clients with systems like the Wow Writing Workshop - now that Common App essay topics have been released, we want our students to be able to hit the ground running!

7:00 pm -

I like the opportunity to turn my attention to some longer-term projects and ideas once things quiet down a bit and I have the time. We have some great stuff coming your way, including my drop-in hours pilot and academic coaching sessions. We are also working hard to launch our new and improved Membership Vault this spring!

A lot of really great information is coming your way!

A lot of really great information is coming your way!

8:00 pm -

Finish up any emails that have come in later in the evening and head home!


Breaking Down School Counselor & Independent Counselor Differences (and Misconceptions!)

We <3 School Counselors

Did you know that this is national school counseling week? Here at DC College Counseling, we love school counselors and try to collaborate with them as much as we can! We also enjoy providing consulting services for counseling staff at private and public schools. 

We get this question all the time - what will you do for my daughter that her school counselor won’t? Or, from some of our clients, why doesn’t my son’s school counselor do what you do?

The answer is that being a school counselor is a very different job from being an independent consultant, with very different responsibilities. Luckily, both can work together to make sure families have maximum support during the admissions and application process!

In fact, we believe that the best outcomes are more likely to occur for any student when that student’s parents, school counselor, and independent counselor(s) approach the process together as a unified “Team Student” front - along with any other supplemental service providers such as therapists, tutors, or academic coaches!

National School Counseling Week 2021

My Daughter’s School Counselor is Lazy

I hear this a lot and cringe every time. While there are of course bad apples in every profession, most school counselors aren’t lazy at all - they are just busy! In Fairfax County, for example, the average school counselor is responsible for over two hundred students. TWO HUNDRED! And that’s actually considered to be a great ratio - nationally, there’s an average ratio of five hundred students per counselor.

And they do a lot more than just college counseling - often, that’s just a very small part of their job. Public school counselors are typically responsible for ensuring students’ academic, personal, and social growth, and are usually assigned to students with a wide variety of needs, sometimes across multiple grade levels.

Due to the scope of their roles, most public school counselors report spending only 20% of their time on college admissions and the application process. This makes sense when you consider that less than half of high schools in the US have dedicated college counselors!

The landscape is very different at private schools (and particularly independent schools) where school counselors have much smaller caseloads that usually consist of between 30 and 40 students. These school communities often do have a dedicated college counseling team that is fully separate from the “personal counseling” team. With fewer competing job duties and many fewer students, there’s no question that private school counselors are able to provide much more one-on-one assistance for their students than their public school counterparts.

Still, it’s a misconception that private school counselors can do everything. They can’t!

Did you know that Colleen spent eight years working as an independent school college counselor after working in college admissions? Here she is with her co-counselor Whitney on Twin Day during their former school’s spirit week!

Did you know that Colleen spent eight years working as an independent school college counselor after working in college admissions? Here she is with her co-counselor Whitney on Twin Day during their former school’s spirit week!


Sometimes our public school families are surprised to learn that a majority of our students actually attend private schools. However, it’s not a coincidence that so many of these private school families come to us for the first time with their second child, after realizing the first time around that they needed more help than their school counselor could reasonably provide! In total, our staff will spend an average of 70 work hours per student - on top of the school counselor’s work!

The reason we have time to do this is that we only engage with a maximum of 20 students per counselor; moreover, our students are also supported by our amazing team of essay coaches and administrative staff. We are able to allocate resources ourselves to be fully focused on the process for each individual student, whereas school counselors answer to school boards, trustees, and other individuals with a stake in the college counseling process. Lastly, we don’t spend our time writing recommendation letters or sending transcripts, so we’re able to spend more of our day in a student-facing capacity.

How will the admissions process look with each type of counselor?

In addition to our standard services, we also provide what we like to call “professional nagging” - following up with students to ensure that they are completing everything to the best of their ability well before the deadline

This is one of the main reasons why we are so popular with families with second children - first-time parents often do not realize that this process is much more complex than it initially appears. Even the most amazing, experienced school counselors are not able to take on the role of managing and facilitating every aspect of the process for students and families. 

They just don’t have the time to do this type of personalized project management, which is why working with both a school counselor and independent consultant might be the best choice for families that need help each step of the way. It can also be a great option for families with students who are not likely to self-advocate and seek out help from a busy school counselor. No one is able to hide when working with our team. When students don’t respond to us, we seek them out! On the other hand, most school counselors have students lining up who are need immediate help - it’s not realistic to expect them to bypass students with immediate needs to track down unresponsive ones.

There are a few major takeaways here:

  • A student’s school counselor plays an essential role in the college admissions process. An independent counselor can by no means replace a school counselor’s value in this process, from the letter of recommendation to advocacy calls and everything in between.

  • An independent counselor’s role is not essential to the process, but can certainly make it much easier on everyone involved. However, a dedicated and knowledgeable parent with a lot of free time to commit to college admissions-related tasks can substantially lessen the value add of an independent counselor.

  • It’s very important for families to manage their expectations of school counselors. They simply cannot provide the same level of support that a paid independent consultant can, and it’s not right to suggest that they are bad at their jobs because family expectations are off base.

  • While school counselors and independent counselors have different roles, they can work together to provide students with the dedicated support they need to put their best foot forward in the admissions process!

Don’t forget to say thank you to your school counselor this week!

Approaching the College Admissions Process with a Growth Mindset

Our team at DC College Counseling is full of current and former teachers. And as educators, it is really important to us that students do more than slog through their college applications. We want this process to be fun and exciting, and we also want to help students begin to adopt a growth mindset when faced with tasks that may seem unpleasant at first glance.

Can applying to college be frustrating and tedious? No doubt about it. But this period in time also presents a unique opportunity for students to be able to develop skills that will benefit them in college and beyond. Best of all, they don’t even have to try or focus on building those skills - it will happen authentically, a positive bonus of sorts!

By approaching each task with a positive outlook and active appreciation for the personal and academic growth that occurs during this time, the entire process will feel much more pleasant. Here are just a few of the skills with which DC College Counseling students will walk away after they’ve finished this process!


1. Writing Multiple Drafts

Those of us who have taught college freshmen know that the most common thing we hear in a first-year writing class is, “In high school, I just wrote it the night before.” This strategy just isn’t going to cut it in college! Our students get a head start on their college-level writing because they definitely go through multiple essay drafts in this process. In the course of writing a Common App or supplemental essay, students learn important writing skills like brainstorming and pre-writing, outlining, and getting content down on paper before going back and correcting for syntax and structure. We hear from so many parents that their students become better writers through this process - and that is our goal!

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2. Time Management

This is why a lot of students and families come to us in the first place - the process has them feeling overwhelmed and wondering how they could possibly complete their applications by the deadlines. We step in and help kids learn strategies for making (and sticking to!) a schedule, by breaking each task down into manageable parts and ensuring that they are prepared for success each step of the way. College is a much less structured place than high school, so the ability to set aside time to make a schedule is essential for helping our students perform to the best of their abilities, long after they have submitted their applications.

3. Self-Advocacy

There is no doubt about it - self-advocacy is an essential skill to have as a college student and later in life as an adult. Our students practice it early, and with help! From writing emails to admissions offices to preparing for stellar interviews, we help students learn the most appropriate way to reach out to an adult and advocate for themselves. Students can head off to college confident in their ability to write a succinct, polite, and appropriate email to a professor to set up a meeting or ask for help in a class. And again, take it from current and former college-level instructors - this is a skill that most college freshmen need to work on! 


We love working with our students because we get to see them grow throughout the process and finish with skills that they can use far beyond application submission! To learn more about all that we do, you can book a Meet & Greet with us. 

Coronavirus: What You Need to Know

Whether you are more of the “doomsday prepper” type or think this is all overblown, there’s no denying that Coronavirus is a hot topic right now. We decided it was probably a good time to revisit our cancellation policy to ensure that we are providing the best possible service in the best possible environment!

Coronavirus College Counseling Update

Client Cancellation Policy

As our clients know from their contracts, we have a strict 48-hour cancellation policy - for any reason. However, we’re not doing this to be mean; in fact, we actually this policy in place to help our students.

Since we are dealing with teenagers (who often-times have 123,352 better things to be doing than writing their college essays), we can’t make it too easy to call in sick. This is particularly the case because so much of our strategy involves helping our students complete excellent work on a specific timeline.

Not only does this help each incentivize each individual student to uphold their commitments, it also helps the client base as a whole. Imagine if we had 5-10 students canceling meetings each week at the last minute for social obligations or other completely avoidable reasons. This would mean that 5-10 other students were blocked from booking those meetings.

Truly, this impacts everyone. After a decade of running a business with a high-school-age client base, we are 100% confident that this type of policy is best for everyone.

This Doesn’t Mean Show Up Sick!

It is fine to come with a cold, but students who are contagious cannot attend in-person meetings. We mostly follow Fairfax County Public Schools’ sick policy. If you have a fever, you are contagious and you should not be here.

One exception where we do NOT follow FCPS policy is with head lice. Knock on wood, I don’t think any of our clients have had head lice before while working with us, but just in case - do not come here with head lice!

Additionally, if CDC recommendations are more stringent than FCPS recommendations, we will follow those. For example, as of today (March 5), the CDC recommends 14 days of self-quarantine after traveling from Italy. FCPS does not; we will go with the CDC. Please let us know immediately if you have been to any of the countries on the CDC list or have had contact with anyone that has.

No Wasted Time

Students who are contagious or quarantined but still fine to complete work should simply switch their in-person meetings to remote ones. We hold remote meetings via Zoom, which is a video chat tool that also allows for super-easy screen sharing when working on essays, applications, and other documents. It’s like skype, but better! If you would prefer to switch a planned in-person meeting to a remote meeting for any reason, just email Rebeccah and she’ll take care of it for you. Please CC Colleen and your coach (if applicable) as well so that we can make sure that very-last-minute requests are not missed.

If you are truly too sick to work over Zoom, we will take the hour of time that you reserved and put it towards something else beneficial! We will never bill you for twiddling our thumbs during a missed appointment! Instead, we’ll take your reserved time and spend it doing something useful that doesn’t require direct student interaction. Maybe it’s plotting out a strategy and outline for repurposing specific essay content for individual school prompts; maybe it’s reviewing work that has already been completed; maybe it’s performing research for program-specific questions to ask an interviewer.. there are typically quite a few things we can do!

Snow Day Policy = Public Health Risk Policy

If for some reason Fairfax County Public Schools needs to close because of a public health risk, we’ll just jump right to our snow day policy. All meetings will be automatically canceled and we’ll contact you to reschedule. We may decide it’s fine for our office to remain open on a case by case basis, and we’ll contact you to give you the option to come in if you desire in that scenario. If you choose not to come, there will not be a cancellation penalty.

Upholding Our Own Standards

We’d also like to share an update to our team member sick policy, given the current landscape. We absolutely hate canceling meetings, because we know what an impact it has on our clients. Even though we try as hard as possible to avoid this, sometimes there’s just no way around it if we want to maintain a healthy office environment. So, not only will we hold our staff to the same health guidelines as students, but we’ll also hold ourselves to the same cancellation penalty if we have to be the ones to cancel.

If Fairfax County Public Schools are open but a member of our staff is contagious or quarantined with less than 48-hours notice, here’s what will happen:

  1. We’ll first try to switch to a Zoom meeting, if the team member can meet remotely.

  2. If that’s not possible, we’ll try to find a different team member to step in. This may require switching to a Zoom meeting, but we’ll do our absolute best to find a different coach to substitute if the meeting involves a coach. We will not assign substitutes for meetings with Colleen.

  3. If we can’t offer a remote meeting or a substitute, your next hour of work with us will be free. One catch: you do have to spend that initial time block doing something productive relating to the college admissions process :)

Double-Check Spring Break College Trip Plans

This isn’t about our own office, but given what may be ahead, it’s wise to start thinking now about what will happen if colleges close as a result of the Coronavirus outbreak, but you still need to try to squeeze in those visits. You will likely have to identify a few other days this spring to be able to visit while schools are in session.

Double-Check Standardized Test Cancellations

It’s possible that the College Board or ACT will need to cancel upcoming SAT or ACT administrations, as they have already done in other countries, as a result of Coronavirus. Typically, when tests are canceled in the United States, makeup dates are provided. Please monitor your email carefully in case you are impacted by a cancellation.

WASH YOUR HANDS!

Please, please, please!

Happy New Year!

Happy New Year, friends!

I hope that everyone had a relaxing and enjoyable break. Those who follow me on social media have seen all of my posts about our big move over these last two weeks! We had a few snafus, like when the Ikea delivery people no-showed (!) but we got through it.. even when it meant renting a U-Haul and dragging my whole family to College Park since it was my au pair’s day off and I was that desperate!!

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You can read directions to our new office here - we are not 100% up and running yet but will be by Wednesday (minus some small things we’re still waiting on like blinds and frames..and some big things like our outside sign!).

Best College Counselor Northern Virginia

I’ll post pictures when we are finished but here’s a sneak peak of how things look right now.

Something else that might even be MORE exciting (actually I think it’s a lot more exciting) is a cool new initiative I’m trying for the first time this year!

Stay tuned for an announcement tomorrow when we’re back in the office for real!

Behind the Scenes at DC College Counseling

One thing is for sure - there is NEVER a dull moment around here! I thought it would be fun to track a day in my life during busy season! Here’s a day from earlier this week…

Client meetings: 4

Hours worked: About 15

Hours Billed: About 9

Essays Reviewed: About 5

Emails Received: 174 - I counted :)

7:00 a.m.: Start reading email in bed. I decide to pull out my laptop, send two urgent responses, and then get in the shower after that.

9:00 a.m.: Ready for the day, I have responded to a few more emails and my daughter asks if I can drop her off at school (my au pair usually does, but if I’m around I will). I go through the carpool line with her and see an email on my phone (while stopped) that a total debacle happened with one of my clients involving a HS visit. Ughh… I place a Starbucks mobile order and rack my brain for solutions to the problem at hand as I am heading down Beulah.

9:10 a.m.: Starting to get nervous about the fact that my meeting is at 10:00 and I need to handle this situation first, but I haven’t gotten through all of the 40 or so emails I’ve received since last night. Every time I look down at my phone, I have more email. I decide to run in to Starbucks to get my mobile order instead of doing through the drive through because it’s faster that way.

9:20 a.m.: Run into Rebeccah in the office. She is here printing out questionnaires and putting files together to get ready for the week ahead. Rebeccah lives in Vienna but works mostly remote. I have had more than one student ask me if she really exists in person because they only hear from her and never actually see her while she is in the office :) Yes, she definitely exists (now we have proof!) but is usually home with her kids during after-school hours when the office is busiest.

9:27: I am not actually at my computer yet but a flurry of emails are sent that I actually wrote after midnight. I try to remember to set them to go out in the morning if I’m writing them really late.

9:30: Sit back down at my computer and start writing a response to the family with the crisis. See an email from a client with a scheduled meeting tomorrow who is desperately trying to change the meeting time to today. I weigh the options: I have a zillion things on my plate today but they really want the time. I decide to offer it to them because they have an extenuating circumstance with a relative in the hospital and a cross-country trip. I try to be flexible when I can.

9:40: Continue to go through email and see another big crisis that a student had involving an SAT administration this past weekend. This situation makes the first one look mild. AHH! I switch gears to that one before my strategy session.

10:00: Have a two-hour strategy session with parents I’ve worked with before. They are great and we end the session a little late, laughing. We got a lot accomplished.

12:20: Start regretting moving the other meeting around when I see that I got about thirty new emails while I was in the strategy session. Start replying as quickly as possible to make a dent. Also still dealing with the two crises from before, plus a transfer application I’m really trying to get wrapped up today, and a student trying to make a decision on his ED school. Quickly change plans for an essay meeting today based on a student’s weekend progress and update the coach.

1:00: Have the meeting. Spend the entire time writing down a to-do list of tasks that I need to take care of later including some that are very time-sensitive.

2:00: Thankfully, I only got a couple of emails during the meeting. Answer the most urgent of the emails, including one regarding one of the morning crises, and one with a parent regarding a later meeting tonight, and then put everything else aside to start the most time-sensitive project from the 1:00 meeting.

3:00: Realize I have not had lunch. Decide to order Uber Eats quickly before my 4:00 meeting. Say hi to Megan the essay coach after thinking she’s the Uber guy when I hear footsteps coming. Megan goes into a whole string of essay and interview prep meetings, and I eat lunch while still working on aforementioned project and answering emails.

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4:00: Meet with the senior who is still trying to finalize his ED choice (fortunately his applications are done and they have been for a while). Email a detailed recap of our meeting after we finish so that his parents can read everything we discussed, and also so that he can have a to-do list. Tag Rebeccah to follow up on all of the items in the to-do list, to make sure that he actually does everything.

5:30: Back to work on the project.

6:00: Meet with a junior remotely via Zoom. She’s at her New England boarding school, although our last meeting was actually in person when I was in the area visiting Dartmouth a few weeks ago. Start discussing which week in August we will block out for her apps before we plan out her activities list and discuss instructions for beginning the Common App. I can’t believe we are talking about August already!

7:01: Raid the candy bowl. I think I have twizzler competition from someone else in this office!

7:02: Back to work on the project. At this point my inbox is going nuts and it makes me feel anxious.

8:01: Send completed project. YES! Begin to work on meeting recap and to-do instructions from 6:00 meeting.

8:15: Print out Halloween Phantom signs because we were Boo’ed at home this evening. Place a dinner order on Uber Eats after printing the signs (I keep Uber Eats in business).

Boo

8:50: Finally leave the office after sending the detailed meeting recap for the 6:00 meeting and tagging Rebeccah to follow-up on all of the items in the to-do list.

9:00: Thank God for my 8-minute commute and eat dinner.

9:30: Back to work! Review progress from the essay coach meetings this afternoon - make edits when necessary and send follow-up emails to the parents and students. Plan out tasks for the next essay coaching sessions for the kids that came in today and fill in the essay coaches on Asana. Start going through all of the emails that I missed today and last night (this involves helping plan a college visit, weighing in on art portfolio progress, engaging in a few back-and-forth emails about the crises from this morning which now seem to be mostly resolved, passing on feedback about a client’s confidentiality agreement from a tutor, editing a peer recommendation letter… and lots more.

12:01: Send my last email of the evening. WHEW!

Tailoring our work to better serve our families!

Every year, my team and I at DC College Counseling seek out ways to better serve the families and students we work alongside. We thoroughly appreciate that each student’s needs are one-of-a-kind and always try to provide individualized services that meet each client’s needs. This is why we structure our packages differently from many other educational consulting firms. We realized early on, for example, that some students need hours of interview prep and others don’t have a single college interview - every one of our packages is hourly-based, so that it can be customized to meet the needs of the individual.

This spring, though, we decided to take it a step further. We’ve started asking all new students to take a personality test loosely based on the Myers-Briggs Type Indicator. I referenced this in a prior post, but it’s been a very useful process and has given us the opportunity to tailor our work to best mesh with each student’s individual personality type. If we can learn about our students prior to their sessions, we are able to gain insight into their motivations and goals. We can even use the information to help develop voice and writing style down the line.

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Personality tests are becoming more and more popular in the professional world, but we believe they can also help parents better understand their children and set them up for success long term.  We encourage you to visit 16personalities.com, take the 12-minute test and ask your kids to do the same.  Don’t forget to ask your spouse, too - the feedback will blow your mind!

3 key benefits to taking the “16 Personalities” test for your family:

1. Parents can learn their own parenting styles and adjust their strategies according to each child’s personality traits.

2. Parents can help their high-schoolers discover career paths and college majors that best fit with their personality type (this alone should be reason enough to take the test!)

3. It encourages students to become more introspective, while appreciating their strengths and working towards strengthening their weaknesses

I’m an “Entertainer” - and while I wouldn’t say that every small detail is accurate (I plan ahead to a fault, while my personality type tends to struggle with that), SO much of it is.

A good challenge is always appreciated by Entertainer personalities, and they make wonderful and inspiring counselors, social workers, personal coaches, and consultants who improve employee or customer satisfaction … People with the Entertainer personality type are able to take a social and relaxed attitude and use it to get everyone else on board with practical tasks that just need to get done… there’s hardly a better personality type to have around in a dynamic, hectic work environment.

Pretty crazy, right? I guess I am in the right line of work!

There is (apparently not) "that of God" in the Sidwell College Counseling Office

I’m sure that approximately zero percent of my readers just got that reference, but I couldn’t help myself! I graduated from a different Quaker independent school (elementary) before heading off to Choate, so maybe that’s why I find the recent antics at Sidwell to be so troubling. I’m not Quaker, by the way, nor are most of the kids who attend Quaker schools. But I very much respect and identify with their belief system, which runs 100% contrary to the behavior exhibited up on Wisconsin Avenue.

If you are not familiar with the story, you can get up to speed here: https://www.today.com/parents/college-counselor-warns-parents-stop-sabotaging-other-kids-t151612

I’ve actually been following the Sidwell story for quite a while and there’s much more to it than what has been reported in the mainstream media. Long story short, there’s a lot of unhappy parents that believe that the college counseling office is “not doing a good job” and it seems that a select few have become outspoken about it. I’m writing about it because I think that there’s a bigger-picture lesson that parents considering an independent school education can take from the situation. I warn you that this is going to be a long post!

There are amazing independent school college counseling offices in the DC area and there are also really poor ones. However, I really believe that the problem here comes down to expectations. If parental expectations about their college counselor’s role are not in line with reality, families can have the best independent school college counselor on the planet and they will not be satisfied with that person’s performance.

I have a unique perspective on this because I spent a total of eight years working in two independent school college counseling offices. I directed one of those offices for six years, and started my business while there (it grew rapidly and I had to step down so I could concentrate on it full time). For a while, though, I had a foot in each role. It was not until that time that I was really able to understand why a parent at a top independent school would hire an independent counselor. In fact, I will admit to being a little offended myself whenever I’d previously found out that one of my students’ parents had contracted with an independent counselor. This didn’t happen often at all because independent counseling wasn’t as widespread then, but I can think of 2-3 occasions. I am embarrassed to admit now that I took it sort of personally and thought that maybe they didn’t have confidence in me.

This was not the case at all. I was totally wrong.

The reason that independent school parents hire independent school college counselors is because the function of the job is TOTALLY DIFFERENT. As an independent counselor, I can do anything I want for a student as long as it’s within ethical/moral guidelines. I’m also compensated accordingly.

I can work alongside Jennifer, McClain, Alan or Elizabeth, collaborating together to spend twelve hours helping a student craft an amazing essay that we think about for years to come because it is just that great. I can ask Rebeccah to hound a teenage boy and finally start texting him repeatedly because he refuses to do his 15-minute HW assignment between meetings and we NEED HIM TO FINISH! Or I can have her run to Staples to pick up a leather portfolio and fancy paper for a student who needs to leave for her audition in less than 24 hours and is unprepared.

I can help an enterprising teenager fill out paperwork from the State Corporation Commission to incorporate her very legitimate business (which should have been incorporated anyway a long time ago), giving her the ability to take it up a notch in her activities section by reporting that she owns an LLC. I can pick out outfits for interviews and sign kids up to get the Skimm for an easy way to be informed on current events (I can also send someone home to change when she shows up in yoga pants on the way to a college fair… eeek!).

I can help with rush resumes and head shots, a ton of summer camp/program applications - I can even moonlight as a miniature babysitting agency by passing out phone numbers via private message to members of the Vienna Moms facebook group after a few girls tell me they wants to babysit more hours to enhance their activity list but don’t know how to make that happen! Actually, speaking of Vienna Moms, I can even find a former client a very legitimate and impressive internship off that same group when she comes home after freshman year to stop in and visit, and confides that she dropped the ball with her school’s career center. And I can get into about five million fights with my husband who goes to bed alone most nights and yells at me that I have no boundaries because I am sitting in my home office writing emails at 2 a.m. and boomeranging them to be sent at 9:30 the next morning!

I could literally write a novel about all of the random stuff that my awesome team and I do on a daily basis to help “our kids” reach their ultimate goals. And while I’d like to think that it’s because we are just that amazing, the truth is that it’s also because we have the capacity to help in this way. Yes, we enjoy it and we are good at it, but we also have the time. And, as I mentioned, we are compensated on an hourly basis for this work.

In my office, we work with about 30-40 students each year on an ongoing basis before closing our doors to new clients in a given cycle. We also have 6 rockstars on our team providing help. If we did not have that kind of ratio, we would not be able to give the help we give.

To be clear: I could not do ANY of this stuff for the kids with whom I worked in my position as their school college counselor. Well, I guess I did sign some of them up for the Skimm, if I’m being honest. But it was just a very different kind of relationship. It’s not that I loved them any less - I actually really enjoyed them and am still in touch with many of them and their parents. I LOVE seeing them move through their adult lives on social media (the fact that some of them are parents already sort of blows my mind). So my inability to go above and beyond wasn’t about a lack of care, concern, or professionalism on my part - it was just about time. When you have a ratio of thirty kids to one counselor, it’s a matter of math. I did much more for those kids than public school counselors could have ever done, but the parents’ expectations were also much higher than the public school parents.

Now, we have 25, 35, and 55 hours of time to work with students on a 1:1 basis - plus another 20+ hours of individual administrative help (aka nagging) provided to each student, depending on their package. Is it any surprise that we can do more for them?

I will never forget (I wonder if I should post this - I won’t say which school it was) meeting a prospective parent on a tour given by a member of the admissions staff at a school at which I worked. That in and of itself was not strange, as I met prospective parents all the time. But on this particular day, everything was unusually quiet because there were no kids in my office and the hallway was empty. As they left, I could hear the person telling the parent information that was patently false about the services that my office provided. I can understand a little spin, but this was just … not true. You should have seen the horror on my face! I was younger at the time, and it was hard for me to speak up, but I did - in a professional way - because I felt like I had a moral obligation to do so. I think about that moment all the time, basically every time an independent school parent comes into my office and tells me that their counselor is horrible.

Maybe the counselor is horrible. That’s totally possible. Counselors like that exist. However, upon digging a little deeper, it’s typically the case that the counselor in question is not horrible at all. It’s just that the admissions staff may have been a little creative in terms of the expectations that they set back when they tried to sell the school to the family.

So when they reach the college process, parents automatically assume that it must be the counselor’s fault that she doesn’t have time to edit multiple drafts of essays, provide individual interview prep or analyze an activities list. I don’t blame them at all - I’d be furious too if I paid amounts that often add up to be hundreds of thousands of dollars based on inaccurate information!

In reality, the reason the counselor doesn’t have time is not because she’s incompetent or lazy. It’s because twenty-nine other families are asking for the same thing in her eight-hour work day. Depending on the school in question, she’s also teaching one section of a class, coaching a sport, working car line duty, planning college nights, responding to questions from over-excited fourth grade parents, and the million other responsibilities that come along with life at an independent school. She’s writing the school profile. She’s planning the junior college trip. Hosting a hundred college reps. Oh and attending “administrative team,” “management team,” and “department head meetings.”

Oh and here’s the best part:

Guess what Sidwell is looking to pay their new counselor to replace the one that everyone has issue with (not the one who wrote the letter)? Keep in mind, this person must have 3-5 years of specialized experience. I can’t verify that this is true, but the salary range listed on at least one website for this position stated $45,000-$58,000 per year.

Why would anyone accept $45,000-$58,000 per year to deal with what is probably a sixty-hour work week and an abusive parent community chock fill of unrealistic expectations? I mean seriously?

So, here’s my advice (I know it took a while to get to it!). Look at an independent school education for what it is: a luxury that is often-times completely worth the money for a multitude of reasons, but one that will probably NOT, and I repeat NOT, tip the scales to get your child into a better college. Your child can get into a fantastic college from any of the high schools in our area. I work with kids that do, every single year, so I can promise that for sure. The kids from independent schools generally do end up with better recommendation letters, and if their counselors are willing to make counselor calls, that’s very helpful. Other than that, though, there’s not a heck of a lot of direct impact to admissions outcomes once you strip away the other variables that account for parental income, student ability, drive, etc.

I want to be clear that I’m not anti-independent school at all. I actually LOVE independent schools. There are a zillion reasons to go that route. If there was an independent school for elementary-aged children on our side of the Potomac that I felt would be a good fit for my family, I would be all for it - we just don’t have very many options within a reasonable commute because our public schools are so strong. I firmly believe that kids who graduate from independent schools have a whole variety of advantages and that my education had a large part in shaping my personality, abilities, and professional success.

So, parents, manage your expectations. Think about what you’ve been promised and whether it is reasonable given the staff in place and the ratios. And if you find yourself in a position where you’ve been the victim of “creative” marketing techniques, for the love of God, please do not take it out on your overworked and underpaid college counselor. Start advocating for change and put pressure on your school to increase their staff to be able to actually provide the services that they advertise to prospective families!

Scandal Aftermath: Regulation

In my last post, I discussed my fear that the SSD process would become even more difficult after the events of last week. When it comes to the next topic, I’m actually hoping for a much-needed change in an area that needs more oversight: the unregulated educational consulting industry. I touched on this a little bit when I was on Fox 5 on Tuesday night.

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I am normally not one for big government but I really believe that some sort of regulatory body for my industry is needed - badly. Ironically enough, I don’t think that the Rick Singer con-artist-types are the real problem in terms of preying on the public. Anyone working with him knew what he was doing and they knew what they were doing. Of course, it is completely unfair that those students were admitted over other qualified students, but I don’t think that Rick Singer’s behavior actually represents an enormous threat to the country at large from the college counseling community. Especially now, I would hope that parents and students would know better than to resort to fraud.

The much bigger problem, in my opinion, involves the consultants on the opposite end of the spectrum - the “I just got my child into UVA and now I’m qualified to provide this service to others” type. The numbers vary depending on the source, but when I started my business back in 2010, there were about 2,500 educational consultants nationwide. Now, that number approaches 15,000. That’s pretty incredible to consider.

Even so, only about 1,850 of those 15,000 belong to IECA, the Independent Educational Consultants Association. Why? Because IECA requires its members to be qualified. We have to visit a certain amount of schools, obtain graduate degrees in relevant fields, acquire years of experience, provide references, and agree to a code of ethics. On the other hand, the vast majority of America’s 15,000 educational consultants do not belong to any organization that requires its members to qualify for membership or abide by a set of best practices.

It’s very difficult for a consumer to differentiate between those with experience and those without, because a lot of college consultants embellish or even flat out lie about their background. There are local consultants right here in our area that have nonsense all over their websites. It kills me to see this. How is it that the local barber requires a license and education professionals do not? I really think it’s appalling.

Most don’t visit colleges, don’t pursue professional development and continuing education, and I would put money on it that some of them probably don’t even pay taxes on their income. I know that there are many hard-working families out there that end up falling for this and it really upsets me to see that happening. If it seems too good to be true, it probably is. And I truly say this out of concern for the general public, not because I am trying to cut down on the competition (I have a full client load each year and ultimately have to stop accepting clients during each application cycle, so I am not impacted by the hucksters from a business standpoint- I’m just embarrassed to be associated with them).

I implore families to ask potential consultants how many colleges they visit each year. Better yet, ask some detailed questions about those visits, or about educational sessions attended at recent conferences. Even if the regulations that I want aren’t possible in terms of exams, qualifications, or professional development, why can’t the educational consulting industry create a system similar to FINRA’s BrokerCheck? An easily accessible, mandatory background report of each consultant in the industry would give consumers the ability to separate the good from the bad.

I know I probably sound frustrated, but I am frustrated. These individuals are preying on innocent families and taking advantage of the overwhelming fear that parents and students feel about the college admissions landscape today. I realized last week that so many of the major players in the college admissions industry are right here in Northern Virginia (College Board in Reston, IECA in Fairfax, NACAC and Common App in Arlington) and I really believe that our local elected officials have a duty to start stepping in as a result. I am not a particularly political person, but I am going to make my voice heard on this!